Data Analytics

Why Analytics is a Boon for Retail Industries

For any organization to understand the target audience has become convenient, thanks to the exciting feature of predictive analytics. But, the tool of predictive analytics isn’t enough as it lacks the insight of behavior of the customers. Especially when one doesn’t know whether the product would be successful or not and plan strategies accordingly for communicating to the customers. Data Analytics is crucial in terms of understanding the customer behavior and to pick the correct…

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Digital Marketing

How These Hacks Can Reduce Your Bounce Rate

Okay, accepting high bounce rate may be a little uncomfortable just like when it is difficult for you to accept that your child isn’t the topper in his class or isn’t the best-looking kid in the school. Yes, at first it may feel like your website is going to hit off with overwhelming responses and until you actually see the Google Analytics and your bounce rate has a very different story to tell. Image Credits:…

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Technology

Why Voice-based UI Design is the Best for Your Business

Currently, there are numerous UIs or User Interfaces designed to go with various users in different ways of interaction. These UI encompass everything and we generally take things for granted like keyboards and the computer screen to sophisticated technologies, like the motion-based UI – Xbox Kinect. Having said that, technologies sprung into lives easily but the adaptability rate of the technology is based on the efficiency and making the UI more humane. Image Credits: ShutterStock…

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Technology

How Machine Learning is Bringing a Revolution in the Software Development Paradigm

Machine learning – can it be used for the development of traditional software development lifecycle? Since AI and other techniques have been increasingly becoming popular as key components in the development of modern software developments. Having said that, in such case, the fusion of AI & Machine Learning seems a more likely future. According to the University of Gothenburg paper, since Artificial Intelligence and Machine Learning are constantly being broken down and can be easily…

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Website Design

7 Business Advantages of Responsive Web Design

Responsive websites go a longer way in building your brand name right in the market. It is a development technique that displays content according to the screen you’re accessing the website on. Because of the increasing usage of smartphones and the growing viewership and engagement on it, responsive web designs are essential for every brand. Image Credits: DYNO Mapper Especially built for the viewers to have an optimised experience of the websites, this technique was…

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Computer Software

Key Differences Between Cloud Based and Web Based ERP System

ERPs or Enterprise Resource Planning system makes the business operations integrated into planning and resource allocation all into one place.This not only helps in the streamlining of all operations but also ends up in making the business more responsive towards the needs and likeness of the consumers. Image Credits: FinancesOnline.com Over these years, cloud-based ERP has become more popular because of several advantages that it has over web-based ERP system, but both of them are…

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Technology

Top 5 Reasons Why Your Business Needs a Mobile App

According to statistics, the number of smartphone users in India is estimated to hit 337 million by the end of 2018 that shall increase up to 490.9 million by 2022. Given such huge numbers in only India, it could be revolutionary as a resource when used in the best way possible. While many believe that apps are only for huge brands, it has been found that small businesses with mobile applications have a wider reach…

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Products

Reasons Why You Need Effective Inventory Management

When a business starts, there’s a need for maintaining and regular tracking of stocks and goods through spreadsheets to differentiate between the purchase and stocks of goods in the warehouse. But, in due course of time, the enterprise grows out of spreadsheet as the business rises and the figures take the long line in the records. If under such situations, you’re still struggling with the accurate records and running into every rows and aisle of…

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News

Why Bhubaneswar is the Fastest Growing IT hub in India

No, we’re not kidding at all! Statistics say that Bhubaneswar is and has been one of the fastest growing IT hub in India for quite some time, just that all the hustle and bustle might have missed your eyes! Bhubaneswar, or more commonly known as a city of temples that’s both scenic and quiet in nature is a pit stop for tourists enroute to Puri. But all that has changed now. From being the fastest…

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